Video marketing exploded after high speed internet/broadband was made available in every possible locale in the US. Its effectiveness is undeniable. Video marketing replaced the handshake at the front door of the local retailer.
The Department of Defense created the ‘internet’ (as we know it today) as a communications tool. Universities signed on as locales for hardware, communications portals and research sharing. A mere 20 years ago, we debated the advantages and disadvantages of using the DOD and universities through which our business and agency information could or should be shuttled. Many CEOs trusted neither the DOD nor universities and said no to using the new communications tools.
Social & Corporate Marketing w/ Streaming Video (full article)
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